word-of-mouth f�r US-Pharmaprodukte findet offline statt.

People are always asking me to blog more often, well here you go, I looked up some info on ‘marketing brands’.

Der eMarketer schreibt heute in seinem Newsletter: Less than 10% of pharmaceutical-related word-of-mouth in the US takes place online, compared with nearly three-quarters that happens in person, according to a Keller Fay Group report. For some brands, its important to facilitate talk online, but reaching influencers at events or by providing information they can share offline is crucial, said Ed Keller, CEO of Keller Fay Group, in a statement. Nearly 70% of consumers surveyed thought tha

I tried several more searches on ‘marketing brands’ but after some time I got tired, gave up and posted this entry to ‘Usenet search engine’. Still, I think it was an interesting time.